Cairo · Baghdad
I work as an AI-powered IC that builds and maintains your growth engine — and empowers your team to become AI-first.
Performance Marketing & Growth · AI-First Individual Contributor
Certified where it counts. Hands-on everywhere.
AI & Vibe Coding
Ship tools and prototypes in days
GTM & AI Automation
Enrichment, outbound & reasoning workflows
Paid Growth & Ad Networks
Acquisition at scale with CAC discipline
Analytics & Product Intelligence
Funnels, behavior & attribution
Mobile Measurement (MMP)
Install attribution & incrementality
Customer Engagement (CEDP)
Lifecycle, retention & messaging
Context first. What I actually owned, second.
Founder
Corporate AI training & enterprise consulting
CONTEXT — Regional teams across MENA and Iraq knew AI mattered but had no operating playbook.
OWNED — Designed hands-on programs and workflow builds that move teams from prompts to production systems.
Head of Digital Experience
Digital journeys, retention & app growth
CONTEXT — A telecom app competing for daily attention in a fast-moving consumer market.
OWNED — Owned the end-to-end digital journey — onboarding, engagement loops and retention levers.
Growth Marketing Manager
Acquisition & lifecycle loops
CONTEXT — Long B2B sales cycles with schools as buyers and parents as users.
OWNED — Built acquisition and lifecycle systems that connected top-of-funnel demand to activated accounts.
Growth Marketing Manager
CAC optimization & multi-channel scale
CONTEXT — Paid growth needed to scale without CAC running away.
OWNED — Ran multi-channel performance programs with tight measurement and creative iteration.
Three rules I don't negotiate on.
“An AI workflow is only as good as the P&L impact it drives.”
“Growth isn't running isolated campaigns; it's engineering the entire system from ad click to lifetime value.”
“Leave a system and an empowered team, not a fragile dependency.”
Recommendations from founders and colleagues on LinkedIn.
“His attention to detail and willingness to experiment make him well-suited for the fast-paced digital landscape. Mohammed has a deep understanding of mobile marketing and MarTech, with a rare ability to blend creativity with data-driven decision-making to drive growth.”
Kethie Pirtskhalava
Director of Marketing & Growth @ MBGS
“We delivered features of great value that wouldn't have been realized unless we had the perfectly acquired and retained customers. Nabil has shown high proficiency in attribution, analytics, and customer experience automation to meet our growth goals.”
Ahmed Elshahat
Senior Product Manager (AI & FinTech)
Three shapes of engagement. Pick the one that fits the problem.
Embedded 3–6 months to build, scale, and maintain the acquisition and retention engine.
Discuss this 02 · Sprintsvia Nab Labs
Hands-on sprints and workflow builds transitioning marketing & growth teams to AI-first operations.
Discuss this 03 · 2 weeksTargeted 2-week diagnosis across paid channels, attribution, analytics funnels, and CAC efficiency.
Discuss thisTell me where growth is stuck. I reply within two business days.